Michael Meyers and Meyers + Partners designed a Marketing Assistance Program (MAP) to help companies improve the effectiveness of their local marketing efforts and to make it easier to implement projects that are tailored to […]
Marketing to Homeowners – Generating Awareness and Interest in Your Company, Generating and Qualifying Leads, Targeting on the Neighborhood Level, How to Use Local Advertising to Generate Awareness and Interest How to Use Publicity How […]
Marketing Assistance Program Details – Chapter 1 – Homeowners Samples Sample Marketing materials, How to Sponsor Community Events, Checklist for Successful Community Sponsorship
Marketing to Commercial Organizations – Generating Awareness and Interest in Your Company, Generating and Qualifying Leads, Getting Referrals From Commercial Customers. How to Use Direct Mail to Gain Commercial Customers How to Use Publicity How […]
Marketing to Current Customers – Get more and better referrals from your Current Customers. Use the Checklist for Generating Referrals from Current Commercial Customers.
Marketing to Employees – Your Company Goal should be for every employee to be a sales person. Not everybody has the skills, the personality or the inclination to excel in sales. But everybody has contact […]